The latest from the IAM Global network.

It goes without saying that the current pandemic has caused major disruption to businesses across the globe and has forced even more of a digital transformation to ensue. Auction houses…

Your brand is your business identity, it is how your customers recognise and refer to you. It represents your position in the market and gives you a platform and a…

Metrics such as Catalogue Views, Registered Bidder count, Online Bidding and Marketing Spend are great for making your online bidding results look awesome. Unfortunately, they don’t have any real value.…

How Much Are Your Customers Worth To Your Business? Every business owner is familiar with these three common concepts: ● Retaining customers is cheaper than acquiring new ones ● Eighty…